Sport & Marketing
Welcome to ELEVEN 11

Where brandsmeet glory

We enhance the success of brands and rights holders through contemporary partnership strategies, from the first call to the final whistle.

Our promise

Your brand. On the chest of legends. In front of billions. Built to last.

UniteInspireTriumph
ELEVEN 11 in numbers

A global network built for big deals.

5
Offices
New York, London, Paris, Dubai and Singapore.
200
Sport experts
Dealmakers, marketers and former professionals.
$820M
Invested
On behalf of global brands.
200K
Brand contacts
Active decision makers in our network.
Plus a network of retired professional players who open doors and bring credibility to every partnership.
Basketball star laughing at a media day in front of a sponsor backdrop
Media day backdrop
Jersey partner
For brands

Put your name where the world is watching.

We harness the power of sport to reach your customers at the moment they care most. Shirt, sleeve, stadium, screen: we find the right property and secure it for you.

  • 01
    Global visibilityShirt, sleeve, stadium and broadcast exposure with leading teams.
  • 02
    Naming and campus rightsTraining camps, venues and projects carrying a legendary name.
  • 03
    Athlete ambassadorsCampaigns with players followed by hundreds of millions.
  • 04
    Hospitality that sellsVIP hospitality rights included, to host and win your key clients.
Start a brand partnership
Footballer striking the ball under the stadium lights
Front-of-shirt
Pitch-side LED
For rightsholders

Turn your inventory into lasting partnerships.

Clubs, franchises and teams trust us to find sponsors who share their values, then to negotiate and deliver deals that grow in value every season.

  • 01
    Qualified sponsorsGlobal brands that fit your identity and your fan base.
  • 02
    Asset valuationA clear price for every right you hold, backed by market data.
  • 03
    Experienced negotiatorsRelationships with decision makers on both sides of the table.
  • 04
    Matchday deliveryAn on-site team at every game to protect your partner's image.
Bring us your rights
How can we help?

Our services

One team for the full life of a partnership. Nine disciplines, one point of contact.

Partnership research

We map the market and find the properties that match your values and your audience.

Contract negotiation

Our negotiators secure the best terms with partner clubs and their key decision makers.

Project management

From planning to execution, we run every workstream so that each objective is met.

Campaign measurement

Reach, engagement and return, reported clearly so you know what every dollar delivered.

Brand positioning

An analysis of where your brand stands and where sport can take it.

Target audience report

Who the fans are, where they live and how they buy, market by market.

Creative design

Original, engaging content for digital and traditional channels, made by sport natives.

Activation

Planning and execution of in-stadium, retail and social activations around every game.

On-site matchday team

Our people at every game your sponsorship plays, protecting how your brand appears.

How we work

From research to results.

1

Research & planning

Your brand values, your target audience and the opportunities that fit them.

2

Negotiation

We sit with the partner club and close the deal on the right terms.

3

Activation

Campaigns, content and matchday presence brought to life.

4

Measurement

Results tracked against objectives, and the next season planned on facts.

Private stadium lounge with armchairs and a view over the pitch
Priceless experiences

Turn the stadium into your sales room.

Every partnership we negotiate comes with VIP hospitality rights. Your brand's lounge, suites and paddock passes become a private stage to host prospects, close deals and showcase your products in front of the people who matter.

What your hospitality rights let you do

  • Host your key clients
  • Close deals on matchday
  • Launch products to a captive audience
  • Reward your top partners
  • Meet the players
Professional basketball player standing courtside
Our mission

Our mission

Through a comprehensive and tightly integrated partnership, we help you build a strong global presence and the profile of a leader. We give you direct access to top-tier teams known for their history of success and their reputation for excellence.
Unite.Inspire.Triumph.
Contact

Let's build your legacy.

Tell us who you are and what you want to achieve. A partner will come back to you within two working days.

partnerships@eleven11sport.com
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  • London UTC+0
  • Paris UTC+1
  • Dubai UTC+4
  • Singapore UTC+8

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Terms

This website is published by ELEVEN 11 Sport & Marketing for information purposes. Its content does not constitute a contractual offer. Every partnership is subject to a separate written agreement.

Intellectual property

Texts, logos and layouts on this site belong to ELEVEN 11 or are used with permission. Any reproduction without prior written authorisation is prohibited.

Third-party names

Sports, competitions and athletes are mentioned for illustration. Their mention does not imply a partnership or an endorsement.

Liability

We take care to keep information accurate and up to date, but cannot guarantee that it is complete at all times.

Imprint

Publisher

ELEVEN 11 Sport & Marketing
[Legal entity name and registration number]
[Registered address]

Contact

partnerships@eleven11sport.com

Publication director

[Name]

Hosting

[Hosting provider and address]

Privacy Policy

We collect only the information you send through the contact form: your name, company, work email, sport of interest, budget range and message.

Purpose

We use it to answer your request and to discuss a potential partnership. We do not sell it or share it with third parties for marketing.

Retention

We keep your details for up to three years after our last exchange, then delete them.

Your rights

You can ask to access, correct or delete your data at any time by writing to partnerships@eleven11sport.com.

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